Ep. 256 MISQUOTED?
Quotations from famous speakers, authors, and celebrities can be very appealing and can support your message. The same can be said of oft-quoted statistics. Today Mark and Darren discuss the importance of accuracy when using quotes and statistics, share a few examples, and provide simple yet effective advice for ‘getting it right.’
SNIPPETS:
- Do due diligence
- Your reputation and credibility are at stake
- Verification sources abound…web searches, AI, etc. Use them
- “Stop quoting dead white men!” – Patricia Fripp
- Create your own quotes
- Quote the people who have influenced you…teachers, friends, family
- Your audience needs your perspective
- Verify EVERY quotation for accuracy
- Double check the context of every quote and statistic
- Name the source of each quote and statistic
- Your accuracy…and inaccuracy has a global reach
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