Ep. 156 – Speaking In Soundbites
You may one day be interviewed on television, and you may have only 3-5 minutes to
deliver your message. How can you be effective in such a short time? Darren plays clips
from one of his recent TV interviews as he and Mark discuss the importance of
‘soundbites’. They also provide tips on how to prepare for a television interview, and
how to make the interview experience unforgettable…for the interviewer, for you, and
for your audience.
• Prepare by timing your answers to the interviewer’s questions
• Edit your content into sound bites
• Give short and succinct answers which include your soundbites
• Edify your interviewer
• Audiences will ‘vote’ for your best sound bites
• Use your soundbites at the ends of sentences, as ‘Punch Phrases’
• Prove your interviewer with ‘B Roll’ footage and other visuals
• Collaborate with your interviewer to tell a story together
• Be conversational
• Be entertaining
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